Babbel: Every user is an individual
Update: 2025-07-16
Description
Ammar Ahmed Qureshi, Director of Revenue CRM at Babbel, and Madhuri Narayana K, Director - Customer Success & Consulting at Chargebee, bring a wealth of experience to the booth. This episode not only covers Ammar’s current role at language-learning subscription Babbel, but also allows him to bring extensive knowledge from the telecommunications industry with key lessons to pass onto any subscription firm.
Discussion points in this episode:
- What subscriptions businesses can learn from telecom
- Why AI is the end of customer cohorts
- Why traditional CRM strategies no longer meet the needs of subscription businesses
- How to future-proof a subscription business?
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